About: Heather Sheppard is the Vice President at Fahlgren Mortine, where she has built her career since graduating from Ohio University in 2013 with a B.S. in Journalism, specializing in Public Relations and Strategic Communications. She was the last recipient of the “Outstanding Senior” award for the PR major before it transitioned to Strategic Communications. … Continue reading January 13 – Heather Sheppard, Fahlgren Mortine
Blog
How the Trump Administration’s Tariffs Could Affect Coffee Advertising
With the reelection of President Donald Trump, a new era of the United States will be born, including a new economic climate. The largest and most Googled aspect of Trump’s plan for the American economy is his plan to implement tariffs. According to taxfoundation.org, tariffs are, “ taxes imposed by one country on goods imported … Continue reading How the Trump Administration’s Tariffs Could Affect Coffee Advertising
November 25 – Leah Sternberger, Chegg, Inc.
Background: Leah Sternberger is the CRM Marketing Manager at Chegg, Inc., based in Santa Clara, California. A 2016 graduate of Ohio University, Leah earned a degree in Journalism with a focus on Strategic Communications with a minor in Marketing and a specialization in Psychology. During her time at Ohio University, she was an active member … Continue reading November 25 – Leah Sternberger, Chegg, Inc.
November 18 – Vivian Moussa, HearUSA
About: Vivian Moussa is a Communications Specialist at HearUSA, a company that makes hearing aids and focuses on hearing health. She graduated from Ohio University in 2021 with a degree in Journalism, specializing in Strategic Communication and a minor in Fashion Merchandising along with a Social Media Certificate. During her time at Ohio University, Vivian … Continue reading November 18 – Vivian Moussa, HearUSA
How College Students Can Gain Experience in Public Relations
In the evolving world of public relations, gaining hands-on experience in public relations is crucial for college students. It’s no longer enough to rely solely on classroom learning; today’s PR landscape demands practical skills that help graduates stand out to potential employers. A study of 1,000 public relations job ads shows that while traditional skills … Continue reading How College Students Can Gain Experience in Public Relations
November 4 – Recent Grad Panel
Backgrounds: Margaret Fox Margaret is a Marketing Coordinator at Siemens Digital Industries Software. She graduated from Ohio University in May 2024 with a B.S. in Journalism, specializing in Strategic Communications and a minor in Business Analytics. Sam Spinale Sam works as a Social Media Manager at Creative Ave. She completed her degree in Journalism - … Continue reading November 4 – Recent Grad Panel
October 28 – Jacqueline Lorenzo-Jones, Ketchum
Background: Jacqueline Lorenzo-Jones is the Vice President of Consumer Brand Strategy at Ketchum, specializing in PR for top consumer brands. She's a 2011 graduate of Ohio University with a degree in Journalism and Public Relations. Lorenzo-Jones was actively involved in PRSSA, which helped spark her passion for brand communications. She has extensive experience as a … Continue reading October 28 – Jacqueline Lorenzo-Jones, Ketchum
October 21 – Courtney LeBlanc, Callen
Background: Courtney LeBlanc is the Group Brand Director at Callen, where she leads brand strategy and creative initiatives. She holds a Master’s degree in Global Marketing, Communications and Advertising from Emerson College in Boston, Massachusetts. Before Callen, LeBlanc served at restaurants, worked as a customer service representative, became the Global Account Director at Wieden + … Continue reading October 21 – Courtney LeBlanc, Callen
How LinkedIn helps students find undergraduate internships
Internships are a way for undergraduate students to gain experience and enter the workforce. However, it’s become increasingly harder for students to find an undergraduate internship. According to Strada’s National Survey of College Internships 2023 report, 63% of students who wanted internships couldn’t secure them due to obstacles like course loads, lack of selection or … Continue reading How LinkedIn helps students find undergraduate internships
October 14 – Brooke Bunce, NARS Cosmetics
Background: Brooke Bunce is the Director of Global Social Media & Content Strategy at NARS Cosmetics. She's a 2014 graduate of Ohio University and earned a degree in journalism with a focus on magazine journalism. During college, Bunce was involved in Thread Magazine where she served as managing editor. Throughout her career, Bunce worked in … Continue reading October 14 – Brooke Bunce, NARS Cosmetics