Blog

Senior Farewell – Megan Parks

The years spent at college have been known to be arguably some of the best and worst years of your life. With my college graduation quickly approaching, I have been doing what many college seniors in similar situations are doing, which is reflecting. As my time at Ohio University was cut short due to achieving … Continue reading Senior Farewell – Megan Parks

“Lessons from your Chapter President” By Vivian Moussa

Being on Scripps PRSSA’s executive board for two years, I’ve learned a lot about being successful in a leadership role, while also being a full-time student. Below are some tips and tricks I’ve learned throughout my time as chapter president. Don’t make yourself available 24/7 When you love an organization as much as I love … Continue reading “Lessons from your Chapter President” By Vivian Moussa

“How TikTok is taking over brand marketing strategies” By Macy Cantrell

Let’s face it. TikTok has completely taken over the social media world. Its popularity is changing the way brands communicate with their audience. Users spend hours at a time scrolling through the endless stream of videos, but only engage with a few. The app calls for fun and trendy content that is unique enough to … Continue reading “How TikTok is taking over brand marketing strategies” By Macy Cantrell

“The Benefits of Canva Pro” By Olivia Christiansen

By now everyone has heard the joke that the average person thinks they can become a true “graphic designer” by using Canva. While that might not be entirely true, Canva (especially their Pro subscription) is a great resource for communications professionals! This past year, as our Chapter’s vice president of visual communication, creating materials on … Continue reading “The Benefits of Canva Pro” By Olivia Christiansen

APRIL 19 – CAROLINE MEDEIROS, DUNKIN – INSPIRE BRANDS!

Scripps PRSSA was happy to welcome Caroline Medeiros on Monday, April 19. Caroline is currently a Public Relations Manager for Dunkin' at Inspire Brands. In her role, she leads the development and execution of Dunkin’ U.S. PR activities across food and beverage categories, merch drops, CPG, sustainability, and partnerships. Previous to Dunkin, Caroline managed consumer … Continue reading APRIL 19 – CAROLINE MEDEIROS, DUNKIN – INSPIRE BRANDS!

APRIL 12 – DOROTHY BALLOWE, THE WALT DISNEY COMPANY

Scripps PRSSA welcomed Dorothy Ballowe on Monday, March 13. Dorothy Ballowe is a Global Publicity & Marketing Communications Coordinator at The Walt Disney Company. She works in the Media and Entertainment Distribution department where she plans and executes marketing campaign strategies for digital movie releases. Some notable campaigns Dorothy has been part of include Soul, … Continue reading APRIL 12 – DOROTHY BALLOWE, THE WALT DISNEY COMPANY

APRIL 5 – ELI BURRIS, OHIO UNIVERSITY

Scripps PRSSA was excited to welcome Eli Burris on Monday, April 5. He is a social media specialist for Ohio University.  Eli is also a 2016 OHIO alumnus. His senior year, he worked as a communications intern for University College and served as social media manager for Bobcat Student Orientation the summer after graduation.  After … Continue reading APRIL 5 – ELI BURRIS, OHIO UNIVERSITY

“2021 PR and Marketing Trends” By Casey George

Covid-19 has changed the way we work and halted human interaction. Let’s look at some of the biggest PR and marketing trends we will see this year:   Continuation of Digital Marketing Strategies and Campaigns  Digital marketing strategies could be some of the best money spent in 2021. Investing in website optimization and strategic social media … Continue reading “2021 PR and Marketing Trends” By Casey George

MAR. 29 – TORI CARRAS, CLEVELAND CAVALIERS

Scripps PRSSA welcomed Ohio University alumna Tori Carras to their meeting on Monday, March 29. Tori Carras is the Manager of Fan Development Marketing for the Cleveland Cavaliers and is the Appointed Leader of Community Engagement on the Diversity and Inclusion Team at Rocket Mortgage FieldHouse Tori has been with the Cavs since January of … Continue reading MAR. 29 – TORI CARRAS, CLEVELAND CAVALIERS

“Tips and Tricks For Remote Learning” By Gabrielle Beeler

Many of us have been learning remotely since March of last year and have still not gone back to traditional in-person classes. While many students are stuck at home during this time, it’s important to have ways to make the whole “remote schooling” better and enjoyable. As someone who finished their senior year of high … Continue reading “Tips and Tricks For Remote Learning” By Gabrielle Beeler