The Book of Alyssa: Five Things You Should Do at the End of Every Year

“It is only summer, Alyssa. This happens every year. Four months will fly by and you’ll be back in Athens.” I have always had the darndest time with endings. April rolls around each year and those three sentences above become a daily mantra. My mind begins to spin with all the things I did not … Continue reading The Book of Alyssa: Five Things You Should Do at the End of Every Year

PR Ninja Skills with Annie Winegardner | April 23

This week, Scripps PRSSA hosted 2011 Bobcat alum Annie Winegardner, the Director of Marketing and Business Development at Cincinnati Premium Outlets. Annie’s Non-Traditional PR Career: Annie graduated from the Scripps School in 2011 Scripps with a focus on Public Relations and minors in business and political science. She stayed in Athens to get her master’s degree … Continue reading PR Ninja Skills with Annie Winegardner | April 23

Why You Should Participate in Bateman

Every year, the Public Relations Student Society of America hosts a national competition for PRSSA Chapters from all over the United States to apply their knowledge to create and implement a public relations campaign. Before being a part of this campaign I wasn’t sure what to expect or what I would get out of it, … Continue reading Why You Should Participate in Bateman

April 16 Meeting Recap

Today was the 2nd annual Scripps PRSSA Diversity Panel! Four panelists from Ohio University came to speak about how the communication, public relations and journalism industries can improve our current media landscape. The panelist: Earl Hopkins - President of the Black Student Communication Caucus and Editor-in-Chief of Black ThOUght. Kris Perez - President of Scripps … Continue reading April 16 Meeting Recap

5 PR Tips from Studying Abroad

During my spring break trip to Northern Ireland I studied human rights, law and transitional justice. This study abroad experience was centered around the conflicts in Northern Ireland, as a result of British colonization and the progress toward peace that is happening now. Throughout the program, I made connections that were helpful for a future … Continue reading 5 PR Tips from Studying Abroad

Every Body is Beautiful

The fashion industry promoted a certain body type and image of “perfection” to women for far too long, and some brands have had enough. It is no secret that the same types of models have been used for years, everywhere from the runway to magazines. The rise of social media amplified these images even more … Continue reading Every Body is Beautiful

April 9 Meeting Recap

PaRtners Conference is Saturday April 21, 2018 from 11:00 a.m.-4:00 p.m. at Capital University. The cost to attend is $23.16! Register by Friday, April 13th if you wish to attend! The 2018 PRSSA National Conference is in Austin, TX! Please send an email to scripps.prssa@gmail.com saying that you intend to attend by Friday, April 20 … Continue reading April 9 Meeting Recap

Work-Life Balance: A Cultural and Generational Divide

Over spring break I had the incredible opportunity to travel to Barcelona with 11 of my peers. Being a study abroad program, play became work. While the overwhelming purpose of the program was to challenge us to open our minds to new and different experiences and way of life, it was to also introduce us … Continue reading Work-Life Balance: A Cultural and Generational Divide

How to Brand Yourself Based on Zoey Johnson

Since winter break, I have been obsessed with watching Grown-ish, the Freeform spinoff series of Black-ish. The show focuses on Zoey Johnson, played by Yara Shahidi, and her journey throughout her first year of college and adulthood. All of her friends are from different walks of life – a conservative Latina, an African American activist, … Continue reading How to Brand Yourself Based on Zoey Johnson

The Importance of Networking

Professors, parents, and peers alike say the same thing; make sure to network. Well, what does networking really mean and how exactly does it benefit you? First, let us take a step back and see exactly what networking is. Merriam-Webster dictionary defines it as “ the exchange of information or services among individuals, groups, or … Continue reading The Importance of Networking