Scripps PRSSA welcomed Ohio University alumna Tori Carras to their meeting on Monday, March 29. Tori Carras is the Manager of Fan Development Marketing for the Cleveland Cavaliers and is the Appointed Leader of Community Engagement on the Diversity and Inclusion Team at Rocket Mortgage FieldHouse

Tori has been with the Cavs since January of 2016 and feels she has been with the team for the best and worst parts of their recent history. In her position, Tori has been involved in major projects including the team’s 50th Anniversary, the All for Fun Tour, the creation of Wine & Gold Nation, and many other projects. Civic engagement is a main focus in Tori’s life. She serves on the leadership council for Engage! Cleveland and is the leadership chair for EmpowHER. Tori explained that working in civic engagement and in the diversity and inclusion realm has allowed her to feel like she is doing her part in changing the world.

Key Takeaways

  • Putting too much pressure on yourself can make the transition from college to career harder than in needs to be. Stay calm and believe in yourself.
  • It’s okay to take a risk during the job search process. You never know who will be interested in you!
  • Being a woman in a male-dominated industry isn’t easy, but it’s important to let your voice be heard to be an ally for other women.
  • Time management is crucial. You need to know what is important to you/what deserves your time and energy.

On top of sharing her experiences with the chapter, Tori gave some of tips for members to utilize.

Key Advice

  • Control what you can control and do not let things that are out of your control consume your mind too much.
  • Don’t expect to get things you don’t ask for. Be confident and ask for what you want.
  • Be intentional and personal with the connections you make.
  • The only think that’s constant in life is change. Try to stay organized and on top of things to be prepared. 
  • The best things you do to prepare for your career are learning from experience, setting goals and building a personal brand.

Olivia Christiansen is a junior studying journalism, strategic communication and is the 2020-21 VP of Visual Communication for Scripps PRSSA. Follow her on Twitter here.

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