You know the feeling: the blank page, the blinking cursor, the faint pressure building behind your eyes. You have an idea, a really good one, you think, but the words in your head are a jumbled mess. You start to type, delete and rephrase. The sentence that comes out is clunky, formal and sounds absolutely … Continue reading Speaking out loud to write: how our inner voice can be our outer voice
Tag: PR
Recent Grad Panel, 10/20/25
This week, we were visited by three alumni who are especially near and dear to our current chapter’s hearts: Isabel Mattern, Anna Hinkle and Tiana Silverio. All three alumni graduated last May and were our chapter’s previous President, Executive Vice President and Vice President of Finance, respectively. All three of these alumni directly impacted the … Continue reading Recent Grad Panel, 10/20/25
Sara Defibaugh, The Toubes Agency
This week, we were visited by J-School alumna Sara Defibaugh. Sara not only earned her bachelor’s degrees in Journalism-Strategic Communications and Creative Writing through Ohio University, but also her master’s degree in Organizational Communications. Sara is now a Marketing Account Executive at the Toubes Agency after a journey working in many different fields of communications. … Continue reading Sara Defibaugh, The Toubes Agency
Aaron Brown, Worthington Enterprises
For our first meeting of the fall semester, we welcomed back one of our alumni, Aaron Brown. Aaron, once the president of our Scripps PRSSA chapter, is now the Director of Corporate Communications at Worthington Enterprises. Unlike years past, Aaron did not choose a usual PowerPoint Presentation; he instead took us through his journey of … Continue reading Aaron Brown, Worthington Enterprises
“THE EVOLUTION OF BLACK FRIDAY” BY REBEKAH GREEN
Black Friday is a tradition for many families post-Thanksgiving Day, and in recent years, has greatly evolved. From stores changing their hours from opening early in the morning on Friday to late at night on Thanksgiving to the surge of Cyber Monday sales, how did this all start? According to Britannica, the term “Black Friday” … Continue reading “THE EVOLUTION OF BLACK FRIDAY” BY REBEKAH GREEN
Golin CEO Fred Cook’s Career Advice: Improvise More, Worry Less
By: Allison Zullo Scripps PRSSA gathered on Monday, Dec. 1 for its usual weekly meeting. However, this week’s meeting was anything but usual. Why? Because Fred Cook, CEO of Golin, one of the top public relations firms in the world, was visiting Ohio University to speak to PRSSA and other Ohio University students about his … Continue reading Golin CEO Fred Cook’s Career Advice: Improvise More, Worry Less
‘Chopped’ and PR: where the TV show and the PR industry collide
By Devon Pine Chopped is everything that is right about TV nowadays. It’s a show that has all the right elements: a witty host, high stakes, cutthroat competition and (most importantly) food. One day, I hope to win it (my best shot is probably the amateur series). As much as this show teaches me about … Continue reading ‘Chopped’ and PR: where the TV show and the PR industry collide
9 Things About the PR World You Don’t Believe Until You’ve Lived It
By Ashleigh Mavros, Ohio University graduate I’m an odd one; I did the whole graduation thing a bit differently. I got a job, received my diploma and will return next week to walk at commencement. Usually, it’s the other way around. Nonetheless, I’ve been blessed with the opportunity to dive into the PR industry at … Continue reading 9 Things About the PR World You Don’t Believe Until You’ve Lived It
A Beginner’s Guide to Live Tweeting
By Allison Zullo For virtually all PR pros, live tweeting is almost second nature. But for many others, whether you are a PR rookie, a non-PR professional, or new to Twitter, live tweeting may be a bizarre annoyance that pops up on your Twitter feed every so often. Although live tweeting a sporting event, awards … Continue reading A Beginner’s Guide to Live Tweeting
Benefits of being bilingual in the PR profession
By Lindsey Zimmerman I first decided that I wanted to learn Spanish when I was about 10 years old. At that point in my life, I had my heart set on being a journalist when I grew up, and somehow I’d figured out that learning another language would come in handy for my dream job … Continue reading Benefits of being bilingual in the PR profession