Scripps PRSSA Blogs

On February 11th the Ohio University community came together and raised $74,865.97 for the children and families of the Ronald McDonald House of Central Ohio in Columbus. A year’s worth of hard work all manifested in one day, one dance marathon, fittingly called BobcaThon. The tradition of hosting a dance marathon to raise money for … Continue reading Scripps PRSSA is For The Kids →

The annual Bateman Case Study Competition is now underway and the Scripps PRSSA Bateman team needs your help. Each year PRSSA National picks one client for chapters across the nation to research, plan and implement a campaign. This year’s client is the Campaign to Change Direction. The goal of the campaign is to change the … Continue reading Support Your Bateman Team! →

We are already in week seven! Here is the meeting recap if you couldn’t make the meeting on February 20! Announcements: Buy a $15 shirt and get a free sticker with your purchase!   PR Boot Camp is coming up. The two sessions are February 22 and March 1. Congrats to PRSSA! It was the … Continue reading February 13th Meeting Recap →

It’s a well-known fact that in PR there are few things more important than keeping up your personal brand image, especially when you’re in the public eye. On this season of The Bachelor, there are quite a few contestants who have made a long-lasting impression, but is this a good thing or could it be … Continue reading Brand Images in The Bachelor →

Announcements There is still time to buy your PRSSA swag! The t-shirts are $15 and stickers are $3. It’s about that time... Dues are due February 20- $80 (cash or check) Want to blog? Sign up any time with the link on our Facebook page or this calendar. Contact Jennica Lurie with any questions! BobcaThon … Continue reading February 6th Meeting Recap →

This past weekend Ohio University offered a wonderful opportunity for siblings of students to come to campus and partake in fun activities, but even more importantly to visit with family. The dates of sibs weekend are released months in advance making it one of the most hyped events on campus every year. The university scheduled … Continue reading Sibs Weekend Recap →

We’ve all heard the advice to keep up with recent trends in the industry. So, we all subscribed to the advertising and PR newsletters, or read our favorite blog. Whatever the method, we have our own way of staying updated.  However, one method that many people, especially students short on time, tend to ignore is … Continue reading Storytizing: A Book Review →

It is no secret that the way companies and corporations are marketing and selling products is changing drastically—mostly due to the rise of social media. Instead of learning only traditional marketing techniques, we are learning more about how to have a presence on social media and why it is important. New types of jobs are … Continue reading Branded-How Social Media Is Taking Over the Corporate World →

Announcements: Mentor/Mentee Program Email Libby Bradford before this Sunday (2/5) if you are interested in being a part of the mentor/mentee program. (Net)Work Your Way to the Top with PRSSA & ImPRessions February 15th from 6:30-8 in Schoonover 145 Bring your resume, notebook, and look professional Get your resume critiqued and learn from those who … Continue reading January 30th Meeting Recap →

I was first drawn to this book due to its catering towards those interested in and preparing for the world of fashion communications. Aliza Licht shares her personal experiences and professional direction for anyone who is entering the job field or working their way up to that milestone. This book has given me techniques for … Continue reading Seven Things I Learned from Aliza Licht’s Mentorship Book, Leave Your Mark →