BobcaThon is a year-long fundraiser at Ohio University that benefits the RonaldMcDonald House Charities of Central Ohio. Their mission, in conjunction with RMHC, is to unite the Ohio University and Athens community in a tradition that raises funds and awareness for children with serious illnesses and their families. It all culminates with a 12 hour … Continue reading “PRSSA X BOBCATHON” BY CHARLIE KNOX
Scripps PRSSA welcomed Dan Burgess to our meeting on Monday, February 14. A superb writer and tactical strategist, Dan directed Doe Anderson’s Public Relations operation for 25 years in Louisville, KY. In addition to his administrative duties with the PR division, Dan also designed and directed major PR programs for Louisville Slugger, Maker’s Mark bourbon, … Continue reading February 14- DAN BURGESS, DOE ANDERSON
Paul Roetzer is founder and CEO of Marketing AI Institute and PR 20/20; author of Marketing Artificial Intelligence (Matt Holt, 2022), The Marketing Performance Blueprint (Wiley, 2014), and The Marketing Agency Blueprint (Wiley, 2012); and creator of the Marketing Artificial Intelligence Conference (MAICON). As a speaker, Roetzer is focused on making AI approachable and actionable for marketers … Continue reading February 7- PAUL ROETZER, PR 20/20
Scripps PRSSA welcomed Casey Romany to our meeting on Monday, January 31. Casey is the Director of Brand Building for the North American Foodservice team at PepsiCo. She also worked on the Sports, Pepsi Brand, and Global innovation teams at PepsiCo. Before joining PepsiCo, Casey worked at Major League Soccer, IMG, and Blink Fitness. In … Continue reading JANUARY 31- CASEY ROMANY, PEPSICO
It’s the question we’re all asking ourselves: how do I keep everything organized when looking for a potential job or internship? It’s something that isn’t easier to master. It can be stressful, not knowing where to start. Here’s some tips: Create an excel sheet Creating this will only make it easier to organize your applications. … Continue reading “HOW TO STAY ORGANIZED IN THE INTERNSHIP AND POST-GRAD JOB SEARCH” BY KELLY LAMBERS
Scripps PRSSA welcomed Kayla Carpenter to our meeting on Monday, January 24. Kayla is a manager on the Barbie Global Brand Marketing team at Mattel. She started off her career at Ohio University, on the strategic communications track at the E.W. Scripps School of Journalism. Kayla leads marketing strategy for Barbie fashion, environmental impact, and … Continue reading JANUARY 24- KAYLA CARPENTER, MATTEL
For graduating seniors, transitioning to the real world can be a scary thing. Where do I find a job? Who do I talk to? How do I talk to them? It’s essential to network yourself and build a foundation of professionals, but the intimidation and weight of making cold calls is a heavy pursuit. As … Continue reading THE BRITNEY SPEARS METHOD: “BREAK THE ICE” WITH NEW CONNECTIONS By KALEB GONGWER
Tis’ the season for Scripps PRSSA! With the holidays right around the corner, it’s the perfect time to start prepping wish lists for family and friends. Here’s some gift ideas that any Scripps Kid (specifically, strat comm) can ask for: Merch Rep your favorite on-campus organization with some freshly designed MERCH! Whether you’re an Olivia … Continue reading “THE ULTIMATE SCRIPPS PRSSA HOLIDAY GIFT GUIDE” By Alyssa Gormley
Scripps PRSSA welcomed Brigitte Meisse to the meeting on November 29. Brigitte is currently a Employee Communications Rep leading communications efforts for aeronautics engineering. Prior to Northrop Grumman, she has worked in a variety of industries including live entertainment, health care, news, travel/tourism, and higher education. These experiences have taken her from the corporate, Fortune … Continue reading November 29- BRIGITTE MEISSE SPRAGUE, NORTHROP GRUMMAN
It is essential to strive for a good grade and understanding of your classes. Additionally, finding a internship teaches practical public relations skills. When applying for a job or internship, it is important that there are a variety of experiences in which you have utilized public relations skills. There are several opportunities to gain these … Continue reading “BUILDING PR SKILLS OUTSIDE OF SCHOOL AND INTERNSHIPS” BY LAUREN REED
