By Briagenn Adams As all PR pros know, Twitter is a key tool for quick online communication. The #ScrippsSummerChallenge for week seven was to participate in a Twitter chat and share your contribution with Scripps PRSSA. Joining in a Twitter chat is a great way to connect with other PR professionals in an informal environment. … Continue reading #ScrippsSummerChallenge Week 7
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Scripps PRSSA, the crazy family you’d be even crazier not to join
By Allison JordanWe all have different reasons for attending Ohio University, but this one fact is what brings us together as one. Simply put, all Bobcats leave a little piece of their heart in Athens. Period.It’s now easy to see how every experience and challenge I faced, throughout my time at OU, has prepared me … Continue reading Scripps PRSSA, the crazy family you’d be even crazier not to join
Which to choose: specialized vs. generalized PR
By Ashleigh Mavros Sometime during your PR college career, you may find yourself wondering whether you should become a specialist or generalist. Here’s the short answer; there is no right answer. Some PR students will graduate as generalists and others as specialists, and both have the potential for long, successful careers. Generalists who have experience … Continue reading Which to choose: specialized vs. generalized PR
PR vs. Marketing… what’s the difference?
By Jess Carnprobst This summer I have been interning at Think Communications, Inc., an integrated marketing solutions firm. Their work includes public relations, advertising, marketing and design. Students studying strategic communications in the E.W. Scripps School of Journalism sometimes only see the public relations and advertising side of things, so I’ve gained a different perspective … Continue reading PR vs. Marketing… what’s the difference?
A day in the life of an Edelman intern
By Marisa DockumEdelman holds the title of the world’s largest PR firm. Housing over 4,500 employees in 67 offices, Edelman pumps out talent, creativity, collaboration and results for quality clients. So, what’s it like to intern at a place with mind-blowing campaigns and top-notch thinkers? Well, it’s pretty cool.I am a trainee on the Krispr … Continue reading A day in the life of an Edelman intern
#ScrippsSummerChallenge Week 4
It's the end of week four of our Scripps Summer Challenge and we PRSSA-ers are still going strong! This week's challenge was to grab coffee with a PR professional to network and "pick their brain" for wisdom. Although intimidating, this challenge presented a great opportunity to hang out with a PR pro on a more intimate … Continue reading #ScrippsSummerChallenge Week 4
Five fool-proof tips for building a professional portfolio
By Allison Evans Internships are excellent opportunities to develop your PR skills through hands-on experience. A resume is a written version of your experience, but a professional portfolio is key to visually displaying your accomplishments. This list of five tips will help you get started on your portfolio: 1. Think about the future: The purpose … Continue reading Five fool-proof tips for building a professional portfolio
Freaking out about life post-grad? Hear from four PR pros about how the “real world” really is!
By Jasmine Garcia Taking on the real world seems like a daunting feat. But there are plenty of Ohio University students who have taken life by the horns and headed full speed into post-grad living. I had the opportunity to reach out to a few recent Scripps graduates to learn about where they are now, … Continue reading Freaking out about life post-grad? Hear from four PR pros about how the “real world” really is!
#ScrippsSummerChallenge Week 3
By Briagenn Adams If you thought last week's #ScrippsSummerChallenge was inspiring, you were in for a sweet surprise with week three's task: begin a personal blog. Although fully committing to a personal blog can seem daunting, they are great PR tools. PR is all about communication, and what faster and more efficient means of communication … Continue reading #ScrippsSummerChallenge Week 3
15 internship tips & tricks for the summer
By Marisa DockumBeing an intern can offer a wealth of knowledge and lead to lasting relationships, and if you’re lucky, a future job. As a trainee at Edelman, with 50 other interns, I have sneaked a few tips and tricks up my sleeve to stay on top of my game and make a lasting impression.1. … Continue reading 15 internship tips & tricks for the summer