#ScrippsSummerChallenge Week 2 & 3

By Cidnye Weimer

The #ScrippsSummerChallenge is now in full swing!

blogThe challenge for week 2 was to start a blog if you didn’t already have one, and if you did already have one share the benefits of blogging.

VP of Member Relations, Jess Carnprobst, shared some tips on how to start a blog for those that needed some advice and guidance. You don’t have to tell #ScrippsKids twice. Check out some of the awesome blogs members created for the challenge:





For week 3 we took things in another direction and had members download the PRSA ethics app and share what they learned or why it was helpful. Take a look at what some of our members learned:


Lindsey Zimmerman’s tweet even got picked up by PRSA Issues & Trends!

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#ScrippsSummerChallenge Tips: How To Start Your Own Blog

By Jess Carnprobst


Happy #ScrippsSummerChallenge week 2! Starting your own blog can seem a little overwhelming at first. I know this because as I started mine last summer and I didn’t even know where to begin. To get started, these are some different platforms you could start your blog on:


UntitledWordPress is very user friendly and a great place to create your own blog. It’s also probably the most popular choice amongst our chapter. You have the option of going to wordpress.com or wordpress.org. WordPress.org will give you the ability to play with HTML and coding, whereas wordpress.com does it all for you. When you first sign up, you have the option of paying per year or signing up for free. I chose to pay the $18, and although I do believe it’s benefitted me and increased my SEO, don’t feel that you need to do this right away. It’s ok to start out with the free option and upgrade later on. Another plus of WordPress is that you can reblog blog posts from the PRSSA and ImPRessions blogs. This is a great way to showcase your work, as well as the work of your peers, on your personal website.


Tumblr is also a great option and something you may already have experience with. Tumblr gives you A LOT of freedom. When I first I started using it, I was actually overwhelmed with all of my choices, but it was a good overwhelming feeling nonetheless. Once you begin playing around and exploring your options, Tumblr becomes a lot easier. It is also free and allows you to create a blog that speaks to your brand.



Another option that seems to be popular is Weebly. I don’t have too much experience with this platform, but I do know that they have some pretty great theme options. I’ve seen many blogs housed on Weebly that look very nice and professional. The price is also comparable to WordPress, offering a free option as well as other payment options as you get more serious about your blog.


Through my inbound marketing certification in HubSpot, I recently learned that it is best to create a blog that is about 600 words. They don’t all need to be this long, but when you write, you should create something that benefits your reader. Often, it takes more than 200 words to do this. Also, every blog post you publish should have a picture. This draws readers in and makes each blog post more engaging.

If you’re having trouble writing content, set a schedule for yourself to decide how frequently you would like to blog and what topics you would like to blog about. Your blog doesn’t have to pertain to any specific subject, so just let your mind run wild. You can create lists, how-tos, feature stories or a basic blog about something you recently did or experienced. It’s best to mix up the format to keep your content interesting as well as keep your readers coming back.

Your final step should be to promote your blog and put the link to it on your social media accounts. You want people to read what you have to say, so make sure they see your work! Post on your accounts each time you create a blog post so people can read your newest work.

Now that you have an idea of where to start, it’s time to create your blog! I know I’m speaking for everyone when I say we can’t wait to see the finished product in the wrap next week.


Follow Jess on Twitter at @jess_carnprobst

#ScrippsSummerChallenge Week 8

Week 8 of #ScrippsSummerChallenge has officially come and gone and we PR stars have reaped its benefits! This week’s challenge was to set and share three professional goals for the 2013-2014 academic year.Image

Setting professional, tangible goals is a great way to keep yourself motivated and focused during the busy school year. When work, meetings and homework consume your time, it can be easy to lose sight of long-term plans.

Check out a few of our members’ plans for the 2013-2014 school year!


Stay tuned to find out who will win our long-sleeved journalism tee! And, good luck with the first week of classes.

#ScrippsSummerChallenge Week 7

By Briagenn Adams

As all PR pros know, Twitter is a key tool for quick online communication. The #ScrippsSummerChallenge for week seven was to participate in a Twitter chat and share your contribution with Scripps PRSSA.

Joining in a Twitter chat is a great way to connect with other PR professionals in an informal environment. By participating, you are able to easily share your opinions and skills via the Internet with an immense pool of people with similar interests. Although it may not seem like much, a simple Tweet is enough to catch the attention of potential employers and future co-workers.

Check out how our members connected:




As the summer comes to a close, we are getting closer to revealing the winner of our long-sleeve journalism tee. Keep an eye out for this week’s challenge and remember, just keep Tweeting!

#ScrippsSummerChallenge Week 6 Recap

#ScrippsSummerChallenge Week 6

Week six of #ScrippsSummerChallenge has come and gone! This week’s challenge was to make a connection with a professional and share – on Twitter – how and to whom you reached out.

Unfortunately, this week’s pool of participators was not very full. However, there’s nothing to worry about; it’s never too late to connect. Connecting with professionals via the Internet is a convenient way to form fast relationships. Be it Twitter, LinkedIn, or old-fashioned email, reaching out is never a bad idea.

Follow Jasmine Garcia and Ashleigh Mavros’ example and connect today!



If you’re worried that by reaching out you’ll seem “creepy,” never fear! Check out our recent blog post by Kelly Hayes, “How to easily network with professionals in today’s technological world.”  Kelly has tons of tips and tricks that will aid even the most timid networker.

Get ready for #ScrippsSummerChallenge Week 7 and remember not only do you have the chance to win this long-sleeve journalism tee for participating, but you are increasing professional and personal growth by participating in these challenges!

#ScrippsSummerChallenge Week 5

By Briagenn Adams

We’ve heard it before – in our Scripps PRSSA bootcamp, in our weekly meetings and while networking with professionals; the best way to leave a lasting impression is to send a handwritten thank you card.

Whether it is sent to a past employer or simply a friend, a handwritten thank you card is a nice gesture that will ensure that you are remembered. This week our #ScrippsSummerChallenge was to write a thank you card to a past mentor and vow to keep in touch.


Check out these tweets from our members who participated in #ScrippsSummerChallenge Week 5!



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Pretty cool, huh? Manners are always appreciated, especially in the workforce. (And you might even receive donuts in return… Can you say yum?!)

For those of you who haven’t yet participated in #ScrippsSummerChallenge, it’s never too late! For Week 6, make a connection with a PR professional in your favorite city and share your reaction on Twitter. Don’t forget to hashtag #ScrippsSummerChallenge!

Happy Monday!

#ScrippsSummerChallenge Week 3

By Briagenn Adams

If you thought last week’s #ScrippsSummerChallenge was inspiring, you were in for a sweet surprise with week three’s task: begin a personal blog.

Although fully committing to a personal blog can seem daunting, they are great PR tools. PR is all about communication, and what faster and more efficient means of communication is there besides the Internet? Personal blogs allow you to easily connect on an individual level with others while keeping your writing skills honed.

Daunting or not, we had a great pool of contributors! Whether they were just beginning a blog or simply revamping an existing account, Scripps PRSSA-ers attacked the challenge head on. (As usual.)

Here’s just a sample of our new and improved bloggers:

Mira Kuhar

Carley Berman

Kelly Hayes

Kerry Tuttle

Briagenn Adams

Jess Carnprobst 

Didn’t have time to start your own? No worries! It’s never too late to start blogging.

Stay tuned for this week’s #ScrippsSummerChallenge!

Scripps PRSSA Summer Challenge!

This week we introduce the Scripps PRSSA “Challenge of the Week” program. We’re just about halfway through with summer break, making this a great time to work on your professional development and PR skills!

Each week a new “challenge” will be emailed to Scripps PRSSA members. If you choose to partake in that week’s challenge, tell us a bit about it on Twitter with the hashtag #ScrippsSummerChallenge. At the end of each week look out for a roundup blog post with details about how the challenge went that week, who took part and how it helped them grow as a pre-professional.

Be on the lookout tomorrow for the very first #ScrippsSummerChallenge!